6 Things Nintendo Need to do to Compete With Sony and Microsoft Again

Harry Kettle

Within the realms of gaming, Nintendo was once considered to be the top dogs and nobody could really dispute that.

In many ways, they revolutionized how we view the industry with their cutting-edge material, and there’s a reason why so many people are forking out their hard earned money in order to possess a nostalgic console from back in the day.

But there’s a reason why they always look to the past, and that’s because in the present day they’ve been overtaken in pretty much every department by the likes of Microsoft and Sony. It’s not exactly a secret, either, and whilst they continue to bring out consoles on a regular basis, they haven’t been able to compete for quite some time now.

However, that doesn’t have to be the case moving forward – at least, not in our minds. There are some extremely simple yet fascinating ways in which Nintendo can boost themselves back up to the heights they were once at, and whilst it’s easier said than done, it’d certainly shake things up in the gaming world.

Expand The Demographic

Since the beginning of the gaming timeline, Nintendo has predominantly focused on aiming their products more so towards the younger generation and people around that age bracket. Whilst there’s nothing wrong with that, the expanded desire for great gaming from older players means that there needs to be some kind of alteration in their strategy.

Mentality Shift

Over the last few years when any and all higher ups from within the company have been asked about ‘competing’ with their rivals, they always tend to claim that they aren’t in direct competition and are trying to do their own thing. By default, they’re already admitting defeat and that’s one of the key reasons behind poor sales as of late. They need to stop being defeatists.

Change The Hardware

One of the most undervalued issues that Nintendo seem to have comes from their stubbornness with their hardware. For years the resolution and bandwidth associated with what they put out have been subpar at best, and it’s something that will continue to hamstring them moving forward unless they pull the plug and start from scratch.

Less Handheld Focus

For some reason, Nintendo seems to be hell-bent on producing these handheld consoles as a priority above the main systems. Sure, they can be a lot of fun, but they clearly aren’t bringing in the same kind of revenue and that’s probably because we want to see something bigger. New is always better, but things like the Switch just aren’t going to get the job done.

YouTube Friendly

A lot of gaming companies have opened their eyes and realised that allowing YouTubers to produce ‘Let’s Play’ content for their games is extremely beneficial. However, Nintendo has never really gotten on board with that idea and in some past instances, they’ve outright rejected the premise of working with them. It’s like they’re TRYING to frustrate us.

Change In Direction

Shigeru Miyamoto is the man who created Mario, and he’s also the man who still resides atop the Nintendo ladder after all these years. His success can’t be denied, but a lot of his outdated ideas are starting to hold the company back from making real progress. Nostalgia is all well and good, but the PS4 and Xbox One are evidence of a change in the times. 

Like we said at the top, it’s not going to be easy and there would certainly be a heavy transition period, but it’s what is best for Nintendo in the long run.

Sure they could keep skirting by on what they’ve got, but that wouldn’t be best for business in any way, shape or form. They need to start taking some risks and sure, it’s easier said than done, but everyone else has given it a punt – so why not them?

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