Nike Golf doesn’t need to produce golf clubs when they’re spitting out straight fire on the apparel side of the business.
Nike has altered Jordan’s shoes before but in the 30+ years since it was created, the Air Jordan I is finally making its way to the golf course.
Michael Jordan has been an advocate for the game since he picked up clubs and started playing. Obviously he was a natural and has since found ways to bring his brand (and his first love) into the exclusive loop.
“The Air Jordan I was the first sneaker that really pushed the limits on what was acceptable,” recalls Michael Jordan. “It’s like being a young kid, when his parents say he can’t do something but he wants to do it. I felt like I wanted to be different.”
What a great sentiment to bring to the golf course. Golf already teaches so many valuable life lessons, and to be able to take a message from one of the greatest athletes of our time and apply diversity to the game will only make it that much better.
Nike made a statement on their page, saying only a few changes were made from the court used Air Jordan I to make it suitable for the links.
“This limited offering features a few notable changes from the original basketball shoe, including extra padding to provide additional comfort and support around the ankle, Jumpman logo on the tongue, Nike Free-inspired outsole with soft spikes and a fully waterproof upper.”
Sounds like a pretty sweet deal to me. You’re getting the classic look with all of the features you’d want in a golf shoe. Comfort and style with a hint of nostalgia, there’s no better combination.
The Air Jordan I golf shoe will be available in two color options white/black/varsity red and white/metallic silver. You can start buying the shoes beginning Feb. 10 at nike.com and select retailers for a suggested retail price of $200.
Hook, line, and sink ’em.